How to be more competitive in today's global marketplace with OpenODB from Hewlett-Packard There are many critical success factors involved in making your company more competitive in today's global marketplace. Perhaps the most important is your ability to get a better view of what is really happening in your business. HP's OpenODB provides you with this view, with an intuitive way of modeling your business information that can help you solve problems in an accurate and timely manner. OpenODB is a new type of database management system (DBMS), based on object-oriented technology. This technology has been proven to lower the costs associated with software development and maintenance up to 60% for Telecommunications, Manufacturing, Aerospace, Defense and Healthcare companies. OpenODB addresses the specific information management challenges you face today: * The continued growth in demand for applications, whether they be new or extending existing applications. * Integration of new with existing technologies. Specifically, how to leverage your current investment in hardware, software and employee training costs while allowing you to take advantage of new technologies. * The need to access data transparently within your enterprise, regardless of its location, data format or the system it resides on. * The need to provide user friendly applications that encourage people within your organization to utilize both existing and new technologies in helping them do their jobs better. HP's approach has been well received by both industry analysts and the ANSI and OMG standard groups that are working with this technology. In fact, industry analysts and customers tell us that OpenODB is at least 3 years ahead of the competition. Why? HP has combined all the rich functionality you expect from a DBMS with all the power and advantages of the object-oriented model. If you would like more information about how OpenODB can help you get a better view of what is really happening in your business, please contact one of the HP offices located on the back of this page. United States East Coast West Coast Hewlett-Packard Company Hewlett-Packard Company 4 Choke Cherry Road 5161 Lankershim Blvd. Rockville, MD 20850 No. Hollywood, CA 91601 (301) 670-4300 (818) 505-5600 Midwest Southern Hewlett-Packard Company Hewlett-Packard Company 5201 Tollview Drive 2015 South Park Place Rolling Meadows, IL 60008 Atlanta, GA 30339 (312) 255-9800 (404) 955-1500 Canada: Australia/New Zealand: Hewlett-Packard Company 31-41 Joseph Street 6877 Goreway Drive Blackburn, Victoria 3130 Mississauga, Ontario L4V1M8 Melbourne, Australia (416) 678-9430 (03) 895-2895 Europe/Africa/Middle East: Far East: Hewlett-Packard S.A. Hewlett-Packard Asia Ltd. Central Mailing Department 22-28/F., West Tower P.O. Box 529 Bond Centre 1180 AM Amstelveen 89 Queensway The Netherlands Central, Hong Kong (31) 20/547 9999 (5) 833-0833 Latin America: Japan: Latin American Region Headquarters Yokogawa-Hewlett-Packard Ltd Monte Pelvoux Nbr. 111 29-21,Takaido-Higashi 3-Chome Lomas de Chapultapec Suginami-ku, Tokyo 168 11000 Mexico, D.F. Mexico (03) 331-6111 (905) 596-79-33 Printed in U.S.A. 1091 Part Number #5091-2818E